Before You Measure Anything, Ask Your Executives to Predict the Results
A leadership team nearly cut a role that carried 90% of the connections between product and sales. Nobody on the team would have named her. Asking executives to predict the results before a survey runs turns that kind of blind spot into a finding you can act on, and makes the return on people data concrete.
Engagement Surveys Locate the Symptom. They Rarely Locate the Cause.
Engagement surveys are one of the most widely used tools in organizational listening. They are also frequently misread. A score tells you that a problem exists somewhere in the organization. It rarely tells you where the problem starts.

